Unless they attract warm leads, businesses will have to walk their potential clients through a long, complicated, and ineffective sales funnel. Search Engine Optimization (SEO) focuses on producing content that appeals to your audience; thus attracting them organically!
In other words, SEO is crucial for the growth and success of your business because it facilitates the process of closing a sale for your sales team.
And to best leverage SEO, you would need a clear, well-developed, and detailed SEO content strategy. Then, you’ll need a top-notch, responsive, and easy-to-use website to support your strategy.
That way, and only that way, you will exploit and employ 100% of your efforts to achieve your desired results in record times.
This Drupal SEO eBook helps you understand everything you need to know about SEO. It starts with the basics of how to find where your audience spends time, what they search for, and then how to produce content that will attract them.
Then, we’ll end up with more advanced tips to boost the overall performance of your website, and the results you get with it.