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The World Media Summit serves as an efficient platform for media organizations to communicate and pool collective wisdom for their survival and development, convening every 2-3 years. The summit was jointly initiated by Xinhua News Agency and other leading media organizations. The WMS has built up its own structure and mechanism, including the summit, the Presidium, and the secretariat. In 2016, the third World Media Summit was hosted by Al Jazeera Media Network.